Vintage graphic designers could ramp up, by way of the factor of color, the attraction of a presentation to be sold. Moreover, they could and did confine the color palette to one dominant hue, to introduce special effects. Film posters were most at liberty to use that route, by virtue of the color designs of the film itself.
It’s a range of communication which can be easily overlooked or at least underestimated; and here we finally get around to looking at it at some length. Accordingly, we’ll start with a vintage movie poster design in accordance with the powerful visual resources of director/writer, David Lynch, specifically his great tone poem, Blue Velvet (1986). The latter is one bluesy rush of sensibility, and the dominant title word portends the rough roads having been hard-wired to desires of soft, velvety payoffs. Continue reading