WHITE AS SNOW, WARM AS FIRE: THE FACTOR OF WHITE IN VINTAGE POCHOIR GRAPHICS

http://www.idesirevintageposters.com/pochoir-la-derniere-lettre-persane-1920-gbt.html

In Paris (and elsewhere in France), you’ll notice how many of the structures have chosen variants of white for their surfaces. From distant centuries, they tell us their subtleties and their heart.

Not surprisingly, then, the reservoir of French visual art would display that element in various ways. One of the searchlights shining therewith has been the art deco deftness blazing in the early days of the twentieth century. And, to narrow the phenomenon to its most incisive dimension, we present here the hand-colored lithography of pochoir printing, being arguably the most deluxe area, when advertising apparel in journals, often sent gratis to wealthy buyers.

Disposing, this time, with the production details and companies producing these gems, we’ll concentrate upon the chromatic impacts rippling within vignettes, often ironic and always intelligent. Here the lady, in black and gold, simulates her tower-quality by way of cornerstones at the jacket’s edges. Her whippet would be a sort of calling card, redolent of her domain. Thereby, the somewhat frozen figure cherishes a vast menu of sensibility dovetailing to her surroundings.   

 

http://www.idesirevintageposters.com/pochoir-ariadne-1921-gbt.html

This ensemble reaches out to mythology for its audacity. But it can’t obviate the action which is closer than that: a sea of creamy ivory (actually limestone) being a sustained musical fanfare!

 

 

http://www.idesirevintageposters.com/pochoir-robe-blanc-1912-jdm.html

A compendium of troubling elements only serves to confirm that the lady’s whites can overcome and become a pillar of hope.

 

http://www.idesirevintageposters.com/pochoir-apres-le-diner-dans-le-parc-1924-gbt.html

The foil of white against a darkness of death constitutes, in this era and in this region of the City of Light, a secret weapon.

 

 

http://www.idesirevintageposters.com/pochoir-toilette-de-taffetas-1914.html

An excursion to the fringes need not be small and shabby if you dress on the order of surpassing ambiguous forces.

 

 

http://www.idesirevintageposters.com/pochoir-pendant-l-entracte-1922-gbt.html

From an era where the question becomes which pair of running shoes to don, we have to refocus upon the splendorous beacons like those shown here, rallying against merely OK, killing us unaware.

 

http://www.idesirevintageposters.com/pochoir-gilles-1912.html

Proving that winter white need not be an endless wasteland, here is frappe from the world undaunted.

 

 

http://www.idesirevintageposters.com/pochoir-manteau-de-fourrure-1924-gbt.html

While many will maintain that wrapping oneself in the landscape–however gloomy–fills the bill, there will be one with other priorities. An uprising of that color has been intuited for many years because the way it is needs a kick in the bum.

 

 

http://www.idesirevintageposters.com/pochoir-le-collier-nouveau-1914-gbt.html

The new necklace speaks to the protagonist. But the quiet of the white coverage reveals a presence which attends to finer concerns.

To view our extensive pochoir  collection:

http://www.idesirevintageposters.com/pochoir.html

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