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Raymond Savignac (1907-2002 )

The posters of Raymond Savignac,like those of his friend,Villemot, represent the final echo of the heyday of poster art. Savignac's cartoon characters induce a mood of easy enjoyment in a lighthearted world. The products and events promoted would thereby come to light as antidotes to the heavyheartedness all around.

SAVIGNAC